Anger Is A Basic Human Emotion That Is Experienced By All...

â€Å"Anger is a basic human emotion that is experienced by all people† (Mills, 2005). It is a natural response, triggered when someone feels hurt or mistreated. However, it is not just a clear-cut emotion that consists of one general feeling that is the same for everyone. The levels of anger that a person feels may not always be identical and there are varying degrees of responses that someone can express when they are experiencing this sentiment. How often a person gets angry, how intensely they feel this emotion, and how long it lasts varies for every individual. This results in a range of intensity of the anger that they express. Moreover, how a person decides to handle this emotional signal can be a decisive factor as to any consequential effects that may occur. Some forms of expression are perfectly healthy and normal for a person to exhibit, meanwhile others pose more serious problems. When it is â€Å"well managed, anger has very few detrimental health or interpersona l consequences† (Mills, 2005). Nevertheless, when someone demonstrates hostility they â€Å"not only increase [their] risk for an early death, but also risk social isolation, which itself is a major risk factor for serious illness and death† (Mills, 2005). The poems â€Å"A Poison Tree,† â€Å"Bitch,† and â€Å"Daddy† all demonstrate an expression of a distinctive quality of anger. In each of the works, a different level of this emotion is exhibited ranging from resentment to wrath. In both â€Å"Bitch† by Carolyn Kizer and â€Å"Daddy† byShow MoreRelatedThe Types Of Emotions Are Observed And Experienced By People ( Zimbardo, Johnson Hamilton 2015 )944 Words   |  4 Pagesthe emotions people exhibit in their daily lives. Psychologists such as Robert Plutchick argued that there are more than 90 different definitions that can be used to describe emotions. The difficulty brought about in defining emotions can be rated to its complexity and varied nature that is usually internal. A basic psychological definition of emotions describe it to be a condition of feeling that its outcomes are typically psychological and at times physical changes that affect the way people behaveRead MoreConsidering Emotions Are A Huge Part Of Daily Life, One1085 Words   |  5 PagesConsidering emotions are a huge part of daily life, one might have an interest as to why in the world they operate in such a fashion. A person might go through an entire lifetime without knowing how their actions might have impacted the emotion they experienced. Often times if one knew how to change the way the felt, they would. It is possible that it could have even benefited that person to be more aware of their actions. 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Other characters symbolize aspects as well; Victor is curiosity and obsession, Henry is adventure and creativity, Caroline is selflessness and love, etc. My personal favorite, however, is the creature that was created by Victor FrankensteinRead MoreLove With The Addiction Cycle853 Words   |  4 PagesHave you ever experienced love? Do you remember the way that it made you feel inside? Some of us could answer swiftly with a yes and recall that person with feelings of warmth overtaking our body. This is exactly how an addict feels about their substance or behavior of choice. It is their best friend, their confidant, their lover. They are in a relationship with their addiction. Now, have you ever experienced a loss from love? When an individual begins the process of recovery they experience griefRead MoreThe Between Human Beings And The Divine797 Words   |  4 Pagesaiding in the relationship between human beings and the divine. 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Analysis Of Aldous Huxley s Brave New World - 1278 Words

How would you feel if you were exiled? Most would say this would be a terrible experience. However, several theorists have many different views on the impact of being exiled. American theorist Edward Said claimed, â€Å"It is the unhealable rift forced between a human being and a native place, between the self and its true home: its essential sadness can never be surmounted.† But on another note, he said it is â€Å"a potent, even enriching.† Brave New World, by Aldous Huxley, expands on this idea of exilation. Throughout the novel, several characters are faced with being exiled, whether it be from their home or community. In particular, a man by the name of John seems to experience the bulk of it. John’s experiences show that being exiled is†¦show more content†¦Even though John grew up on the reservation, he was not accepted by the community there. His complexion, along with how his mother behaved made it increasingly difficult for him to be accepted i nto their culture. The boys would shout, â€Å"Not for you, white-hair! Not for the son of the she-dog (Pg.127). John wasn’t allowed to participate in rituals and was rejected by many that lived there. So, he decided to have his own rituals. He once went into the wilderness and began crying, but thought, â€Å"...it was not for pain that he sobbed, it was because he was all alone, because he had been driven out, alone into this skeleton world of rocks and moonlight† (Pg. 127). In addition, John’s mother would behave promiscuously as was a normal part of life in the Other Place, but not the Savage Reservation. He was then mocked and, sometimes, even violently hurt, because his mother’s actions were seen as very inappropriate and immoral (Pg. 121). John simply wanted to be a part of Indian life and culture, but felt as far from that as possible. He wasn’t only exiled from his community, but also from the Other Place. John was looked at as the †Å"Savage† who acted much different than they. Later on, he became a spectacle for people to watch and laugh at (Pg. 227). His background was one that people there thought was shameful and something not to be spoken of. John had his fair share of alienation from both his own Indian community and people in

Analysis of Marketing and Competitive Environment of University

Question: Discuss about the Marketing and Competitive Environment of University of Sydney. Answer: Market summary and Demand assessment In the opinion of Group of Eight Australia (2016), the higher education sector of Australia is one of the best across the world. The university sector brings $25 billion of returns to the country and is the third largest export earner. The annual growth of this market is 4.5% annually. The long term funds of university have a total market value of $1179 (The University of Sydney, 2016). The university is ranked a 45th in the World University ranking 2015-2016 and among the top three universities in Australia. The demand of the university is high as it is one of the three best universities in the country. Not only the students from the country apply for getting education here but the foreign students also apply to get the best level and quality of education. The rankings of the college show that the university has proved itself successful from the past many years. As per Munro (2016), the University of Sydney provides employable graduates in more numbers than the universities of Cambridge, Oxford or Columbia which are world known universities. The university is well equipped and provides better knowledge and skills to the students with the purpose of serving the society. Segmentation and Target market As per Lynn (2011), Segmentation is division of markets into various segments as per the shared characteristics. It helps in targeting the existing or potential customer base for the organisation. University of Sydney has done Segmentation on the basis of: Demographics: Age- 12 to 15, 15-18, 19-21, 22-25, 26-28, 29-31, 32-35, 35 and above. Gender- Male Female both Country- Australia and foreign countries Income- Higher income, middle or lower income (Gilmour, et al., 2013) Psychographics: Personality traits, attitudes, interests, Career growth, self-growth and lifestyles. Behaviour: Benefits sought, loyalty, usage based. In this case, the students chose the timings of the courses they wish to take. For e.g. March to June, July to October or November to February. Geographic: Domestic or International (Armstrong, 2014). Target market is a group of customers where the organisation directs its efforts (Amico Pettijohn, 2010). DEMOGRAPHIC PROFILE TARGET MARKET As the University of Sydney is the reputed university in Australia. The university targets students who are of 18 years and above. It provides Undergraduate and postgraduate degrees to students in many courses. The university targets international as well as domestic students. The university targets those students who are looking for their personal as well as professional growth (The University of Sydney, 2016). The university also targets the students who are committed to education and knowledge and need to foster greater understanding. GEOGRAPHIC PROFILE Age: 18-30 Gender: Men and women Income: Middle to higher level of income (Armstrong, 2014). Australia Foreign countries PSYCHOGRAPHIC PROFILE BEHAVIOURAL PROFILE Career growth Personal growth Self-awareness Benefits sought Usage based Loyalty (Gilmour, et al., 2013) Current marketing mix analyses Product: The products of university are the courses which are offered to the students as per their need and choices. It provides academic support with the other facilities like food and accommodation. The courses include management, science, and social science, medical and other courses. Price: It is the cost which the student has to pay for availing the products or services. The fee is charged from the student which is calculated after covering the costs of the university incurred on the student. It includes living cost, course fees and other assistance charges. Scholarships are also given to the students who outperform in the college (The University of Sydney, 2016). Place: It is the place where the organisation offers products/ services. University of Sydney provides its services through college campuses and online courses for the students of distance learning. The campuses of the university are widely situated from the inner Sydney to the Great Barrier Reef. This means the services are scattered across Australia (The University of Sydney, 2016). Promotion: It refers to the strategies which are used by the college for promoting itself. The University of Sydney promotes itself through education websites, pages on social media, word of mouth and through online advertisements (Paquette, 2013). PESTLE Analysis POLITICAL Impact from the increase or decrease of Funding and grants from the government Impact from the internal or international wars and conflicts. Changes in curriculum and fee structures as per the decisions of the government (Morrison, 2016). ECONOMIC Effect on the finance decisions of the universities as per the funding decisions of central government. The cost of providing resources is high in Australia which ultimately increases the costs of the courses in the University of Sydney. The increase in the standard of living has increased the ability of parents to spend higher amounts on education for their children (Queensland Government, 2017). SOCIO-CULTURAL The increase in the inclination towards quality education in parents and students. The increase in the use of media promotions influences people to study in the reputed universities like University of Australia (Morrison, 2016). Increase in female education and the students with special needs. TECHNOLOGICAL Innovative techniques of providing education Use of digital media and ICT for promotion of university Switch from paper based books to eBooks (Queensland Government, 2017). LEGAL Administrative burden from government Health and safety legislation Rules for examinations and degrees by the government ENVIRONMENTAL Waste management (The University of Sydney, 2016). Efficient use of water in universities Change in climate and weather Competitor analysis Competitor 1: University of Melbourne This University is ranked number 1 in Australia and provide services for graduate schools and undergraduate degrees. It also provides education to international students as well as to domestic students. The university have scholarship programs and also provide finance options with them. It promotes through public relations and online promotional methods. The university has its campuses in the cities like Parkville, Southbank, Burnley, Dookie and more (The World University Rankings, 2017). Competitor 2: Australian National University It is a research intensive university which aims at addressing the challenges faced by Australia and rest of the world. The main target students are those engaged in research and development courses. The university have campuses in different areas across Australia. The university has different fee structure for every course and also provides scholarships (The World University Rankings, 2017). Competitor 3: University of Queensland This university is among the 50 top most universities across world. The university is promoted through web sources and through word of mouth. The services available are different courses of different subjects and areas. The fee structure involves cost of the university incurred on the student. The services are provided in the campuses of college located at St Lucia, Gatton and other locations (The World University Rankings, 2017) SWOT analysis STRENGTHS WEAKNESES It has campuses located covering almost all the areas of Australia. The university is the top third university of Australia and among the leading universities of the world. Expert professors and teachers. Great and adequate infrastructure D (Amico Pettijohn, 2010). Decrease in the enrolment of students from last few years. The course fees and other charges make it a very expensive institution. OPPORTUNITIES THREATS Increase in the interest in education and knowledge. Reduction in the biasness between male and female education Emergence of technology and innovative ways of teaching (The University of Sydney, 2016). Fierce competition from other universities on global as well as national level like University of Queensland, Australia National University, etc. Reduction in the earnings of the people which can slower down the speed and number of enrolments in the college. Emergence of online distance courses (Amico Pettijohn, 2010). Value and brand positioning analysis The University of Sydney is currently positioned at number three in the education sector of Australia. It ranks 60th in the World University Rankings and between 61- 70th in the world reputation ranking. So, the university is basically covered in the top 1 per cent of universities across the world. The university believes in its core values which are reduction of biasness and providing equal education to all. It aims at making lives better and making society a better place. It also aims at meeting the challenges every year and provides best education to children. The university positions itself as a high class university which provides the courses matching the requirements of the students (The University of Sydney, 2016). It positions itself in the education sector as one of those universities which produces future leaders and makes the nation proud. By looking into this, the consumer identifies it as one of the best universities where making investments is worth for them. The university positions itself as a major contributor of higher education in Australia which is growing the seeds for future. It is also providing major part of revenue in the industry (The World University Rankings, 2017). Conclusion It can be concluded that the University of Sydney is doing quite well in its own sector. It is the major contributor of revenue in the industry which includes revenue from the international students as well.Different marketing concepts are been discussed for the university which shows that it should work on its high fee structure so that everyone can afford the same. The services could be made much better to meet high competition in the market. References Armstrong, G., Adam, S., Denize, S., Kotler, P. (2014).Principles of marketing. Pearson Australia. D Amico, M. Pettijohn, C. (2010). Marketing Management Journal. Marketing Management Association. Gilmour, P., Borg, G., Duffy, P. A., Johnston, N. D., Limbek, B. E., Shaw, M. R. (2013). Customer service: differentiating by market segment.International Journal of Physical Distribution Logistics Management. Group of Eight Australia. (2016). Opinion Editorial: Australia's higher education sector is one of the best in the world. Fact. Retrieved from https://go8.edu.au/article/opinion-editorial-australias-higher-education-sector-one-best-world-fact . Lynn, M. (2011). Segmenting and Targeting Your Market: Strategies and Limitations. School of Hotel Administration Collection. Morrison, M. (2016). PESTLE Analysis for Schools or Education. RapidBi. Munro, K. (2016). University of Sydney beats Oxford, Cambridge in new global rankings. The Sydney Morning Herald. Paquette, H. (2013). Social Media as a Marketing Tool: A Literature Review. Major Papers by Master of Science Students. Queensland Government. (2017). PEST analysis. Retrieved from https://www.business.qld.gov.au/running-business/marketing-sales/tendering/understanding-buyer/researching/pest. The University of Sydney. (2016). Annual Report 2015. Sydney. The University of Sydney. (2016). Home. Retrieved from https://sydney.edu.au/. The World University Rankings. (2017). Best universities in Australia 2017. Retrieved from https://www.timeshighereducation.com/student/best-universities/best-universities-australia. Top Universities. (2016). The University of Sydney. Retrieved from https://www.topuniversities.com/universities/university-sydney.